Co-Founder and Partner
Eric Barrett is a Co-Founder and Partner at Mixline Media, a multi-disciplinary and independently owned marketing agency in Salt Lake City, UT. His work encompasses global and nationally-renowned brands, including Nike, Tesla, and Ford. As a 360-degree brand and business strategist, Eric focuses on a human-centered approach that involves innovation, growth, design thinking, storytelling, business acumen, and digital transformation. He works hand-in-hand with clients to help them define and communicate their brand vision, story, and identity. His approach reflects his conviction that great brands cannot succeed without passion, intelligence, and personal commitment.
Before founding Mixline Media, Eric held several high-ranking positions in enterprise-level organizations, including the Global Brand Design Team at Nu Skin Enterprises, the Creative Director and Interim Head of Marketing at Vivint Solar, the Director of Content and Design at Sunrun, and the Vice President of Marketing and Public Relations at WeLink. During his career, he has worked for world-renowned agencies, including Thinkso in New York City and Distinc_ in Los Angeles. Eric has helped dozens of organizations redefine their brand identity throughout his career and transform their growth strategy through digital transformation and marketing.
Eric earned his BFA in Design from Brigham Young University, where he graduated with honors as a member of the Phi Eta Sigma Honors Society and received 8 academic scholarships, 12 talent awards from the Department of Design, and the Oscarson Discovery Grant.
In this episode, I'm with my guest, Eric Barrett. He's currently the vice president of marketing and public relations at Welink. He is in the final stages of launching his own business. Branding is crucial, so we will discuss how …